Exciting news from one of our thought leaders: This past December, Campbell Soup announced its intention to acquire snacks company Snyder’s-Lance. This will add Snyder’s brands including Kettle, Cape Cod, Late July, and Emerald nuts to the Campbells’ snack lineup, which already includes well-known household brands, most notably the Pepperidge Farm Milano cookies and Goldfish crackers. Analysts say this represents a shift in the company’s “center of gravity” from its core soup business to snacks. The acquisition will bring the proportion of Campbell’s revenue from snacks up to 46% from 31% of sales in 2017.