So you’ve been successful at implementing your own lean initiative, but now you’re being squeezed by your customers, who want lower prices and higher quality, and your shareholders who want higher profits. How do you satisfy both stakeholders?   Generis thought leaders from Navistar, Under Armour, Toyota, the Lean Enterprise Institute, and Wabash Corporation share how they have worked with their suppliers to implement lean throughout the supply chain to decrease cost and improve product quality.